Romani Communications | Blueprint development

Blueprint development

Imagine having a plan ready when you need it. A plan that explains how something could be achieved, completely tailored to your company and brand. It's a blueprint, developed specifically for you to enable a hassle free launch of your new product or any other marketing initiative.

With a blueprint, you ensure that your (future) communication needs are covered. It also gives you overview of your audience and her objectives. Other blueprint elements are project timeline development, budgeting and a marketing material analysis.

Within the blueprint all stakeholders' wishes are integrated, you have clear steps to follow and any delays in production have already been thought of. The plan is preferably created in the dull moment in between launches. So there is time to breathe, think and create.

At Romani Communications we listen to your challenges, department by department, we create overview, we bring structure. We communicate and we create that blueprint for you.

The reasoning behind

Less stress, better focus

A blueprint helps you not only to create structure. It is a tool to use in times of tight deadlines, to align new colleagues easily and to keep an eye on budget. It is a strategy that helps you move forward.

The blueprint states the elements where you can reach most impact on marketing, branding and communication. It brings clarity, focus and insight into the development process. And, the blueprint helps you in making the right decisions at every new marketing or branding project.

You can see it as the starting point for positioning, messaging and budgeting. A guide for all your stakeholders.

You have the pieces

We solve the puzzle

Brainstorm session

We discover your in-company challenges during a brainstorm session with you and necessary stakeholders from your side.

Interviews

Once it's clear what you would like to achieve, we make a round. We interview several department colleagues to understand the way of working within the company.

First draft

Let's design. We start with an overview of the needs of your company and create a first draft of the blueprint. We present it and we gather your feedback.

Second draft

We integrate your feedback and deliver a nearly final version of your blueprint. Ready to present to an even wider range of stakeholders within your company. We gather feedback again.

Delivery

We deliver the final blueprint. And if you are in need of hands to execute the plan for the next upcoming product launch, we are more than happy to define next steps.