A strong vision, mission & why, how, what • Golden Circle sessions for Lely Digital Farming

Client

Lely International • Digital Farming

About this project

I was asked to apply my communications expertise to develop a renewed strategic vision for business team Digital Farming. The assignment included providing advice and rewriting, as well as leading brainstorm sessions to create a robust vision document that can be effectively implemented within the organisation. I led Golden Circle sessions for four subteams to develop a strong “why, how, what” framework, based on Simon Sinek’s model.

More information

• Lely Farm Management Software